Category: Business Lessons

Your sales process can be one of the most important aspects of your business. However, many companies fail to use marketing automation to aid in the sales process. Marketing automation can be a sales person’s best friend.

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First, let’s make sure we are all on the same page. Your brand identity is extremely important to your business. Your brand identity makes your company unique. It is more than your logo, color pallet, visual aids, and graphics. Your brand sets your company apart from your competition and claims your space in your industry.
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Growing your business without marketing is possible. However, it is not ideal. Your business needs 5-6 sources of revenue for growth. Marketing is part of that solution. Investment in marketing will help your business grow.

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How To Enhance Your Social Media Marketing Strategy Are you like most of us, using social media because some marketing guru told you to or it is the must have for any business, large or small? If you are like most of us, you are seeing little to no return on your investment. The more
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