Your business needs more leads and customers in order to survive. You also need more traffic to your website to generate more leads and customers. Blogging for your business is the best way to generate more traffic to your website. The question becomes, “how to start blogging for my business?”
Growing your business without marketing is possible. However, it is not ideal. Your business needs 5-6 sources of revenue for growth. Marketing is part of that solution. Investment in marketing will help your business grow.
How important is blogging for business? Well, your blog can help you generate 61% more leads to your business. If your business does not have a blog, it might be time to start writing.